$PLAY is the 1st official token of the Ghos-toys franchise — a creator-owned collectible ecosystem launching with the first buildable action figure of Roxie / Degen Ghosty. Designed to bridge digital storytelling and real-world utility, $PLAY fuels toy redemptions, rewards true fans, and helps bring community-backed characters to life. Token holders support both the bonding curve and the physical production of each figure, with perks tied to DRiP leaderboard activity. it's time to $PLAY.